Popcorn Products


As Africa 's premier popcorn producer and processor, Advance Seed plants only the finest and best USA seed which is grown in the rich fertile ground of Central Southern Africa.

Owing to Advance Seed's unique location, it is able to harvest new crop popcorn from January / February every year, earlier than anyone else in the Southern Hemisphere. Furthermore, with Advance Seed's modern storage and State of the Art plant and packing facility, we can supply popcorn 365 days of the year.

The whole process from planting to harvest is monitored by Advance Seed's qualified staff, ensuring only the best popcorn is delivered to our Silos for cleaning and selection. This ensures only the best product is packed to meet our customers' exact requirements, guaranteeing profitability every time they buy from us.


High expansion movie theatre gourmet popcorn. Air cleaned, polished and packed in multi layer paper bags or specially designed polypopcorn bags of 50kg / 25kg / 22.68kg / 20kg or in smaller poly retail packing of 500g, 1kg and 2 kg etc, etc.

Every load is test-popped several times before it is shipped to our customers. If it does not meet our standards we do not ship it. Owing to our diligently following our quality procedures, Freshpop Popcorn customers are 100% satisfied.

Microwave Popcorn

Freshpop uses only the finest selected popcorn specially grown under irrigation in Africa. The best kernels of popcorn are selected and selected again after a thorough cleaning and sorting process and these magnificent seeds are packed in our modern microwave popcorn packaging plant.

The finest flavorings and oils are combined with Freshpop in a highly sophisticated bag that pops within 2 minutes in a microwave oven to produce an incredible taste experience. Dynamite absolutely positively ready to blow your taste buds. We can supply microwave packs of popcorn in your custom made /private label/packaging or alternatively in the Freshpop or generic brand label. Multiple flavors available.

Popcorn Information

How Popcorn Pops

Each kernel of popcorn contains a drop of water stored inside a circle of soft starch. (That's why popcorn needs to contain 13.5 percent to 14 percent moisture.) The soft starch is surrounded by the kernel's hard outer surface. As the kernel heats up, the water begins to expand, and pressure builds against the hard starch. Eventually, this hard surface gives way, causing the popcorn to "explode". As the popcorn explodes, the soft starch inside the popcorn becomes inflated and bursts, turning the kernel inside out. The steam inside the kernel is released, and the popcorn is popped!

There are Different Types of Popcorn Kernels

There are two types of popcorn kernels - "butterfly" and "mushroom". The "butterfly" popcorn kernel is usually large, light, and fluffy, and it looks like it has wings, much like a butterfly. Its tenderness depends on the size of kernel. The "mushroom" type of kernel is more dense and compact, like a ball. It is used for candy coating, caramelizing, etc. It does not have "wings" that would break off during handling or cooking processes. There are varying percentages of mushroom kernels in this variety, depending on how it is going to be used.

Storing Popcorn Properly Protects it's "Popability"

Without moisture your popcorn can't pop. If left uncovered you can lose 1% moisture on a hot day. This doesn't sound like much but if you lose 3% your popcorn will be "unpoppable". You should always store your popcorn in an airtight container - glass or plastic - to avoid losing moisture. Avoid the refrigerator. Most refrigerators contain little moisture and can dry out the kernels. Store it in a cool, dry place such as a kitchen cabinet.